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Welcome to Insight Real Estate Inc.'s Company News Page where you can find the latest information about our company, people and events.
Sam & Connie Longwell--Distressed Properties Experts
Monday, June 1, 2009
 Sam and Connie Longwell have 9 years of combined experience in real estate. Sam is a highly decorated retired Army Master Sergeant with 5 Army Commendation medals and 1 Meritorious Service Medal. He brings the same level of professionalism and dedication to every real estate transaction. Connie has a long history of working alongside her husband so in 2005 she earned her license and sells real estate full time with her husband.
Sam and Connie are both Council of Residential Specialists (CRS) Designee’s which is the highest designation one can achieve in residential real estate. Only 4% of all residential agents hold this designation. Recently Sam and Connie also passed their Certified Distressed Property Experts (CDPE) qualifying them to handle the most difficult distressed sales. A distressed sale is typically called a short sale and is a sale where the home sells for less than the amount of money owed to the lender. This type of sale has several unique aspects and requires additional training to accomplish this type of sale smoothly. Sam and Connie also achieved the prestigious Top Achievers award for El Dorado County Association of Realtors in 2007 and 2008. This award recognizes top producer in the field of real estate based on closed sales.
Sam and Connie focus on El Dorado and Sacramento counties in working with buyers and sellers. If you are interested in more information about our local real estate market then contact Sam and Connie at 530-919-1919 or sam@samlongwell.com or www.longwellrealestate.com.
Insight opens New Placerville Office
Monday, May 4, 2009
 Insight Real Estate now has 2 offices open and ready to serve clients and agents. We are located at 4357 Town Center, Suite 214, EDH, CA 95762 and also now at our new location at 1390 Broadway, Suite A, Placerville, CA 95667. Anchored by Team Aldrich, the new office is also home to Tommee Briggs & Kathy Withrow. We are proud to welcome these new agents to the Insight family and also proud to be productive members of the local, Placerville community. Click HERE to see an article from the Mt. Democrat on our new office, and you can also call 530.344.7920 from 8:30am to 4:30pm, Monday through Friday to obtain more information and get directions to the new office. We are also open Saturday and Sunday by Appointment.
Insight's Preferred Lender--Tom Davis
Monday, February 2, 2009
 In a market that is changing on a daily basis we found that larger lending institutions could not react to the needs of our consumers in a timely manner. With this in mind we are very proud to introduce our new preferred mortgage relationship with Tom Davis from Davis and Amaral Mortgage. Beginning March 1st 2009 Tom Davis will be the exclusive lending partner for Insight Real Estate Inc. Tom Davis has almost 20 years of lending experience. Whether your needs are financing for new construction, new home, resale properties, secondary or vacation homes, vacant land or FHA Tom Davis can handle your lending needs. If the purchase is simple or very complex Tom Davis can place you in the proper lending program to fit your specific needs. We have a 6 year history with Tom Davis and over the years he has truly been an exemplary lender. With the highest praise from past clients and the enthusiasm shared with current clients you will find Tom Davis’s approach to your lending needs a breath of fresh air. If you have lending needs or just lending questions feel free to give Tom Davis a call today at 1-800-814-3284.
In-House Short Sale Facilitation System
Monday, December 1, 2008
 Insight has developed successful systems to not only educate clients and agents as to the intracacies of short sale negotiations (sales where the value/sales price of the house is less than is owed to lenders), but a Facilitation System that allows all Insight agents the ability to use the Insight Short Sale Facilitator to take care of all the communications and negotiations with banks and other lenders during a pre-foreclosure short sale. Insight prides itself in not only having the most real-estate educated and best trained agents, but in allowing agents to do what they do best...procuring buyers for properties and finding properties for clients. The new Short Sale Facilitation program at Insight allows them to do just that...and leave the bank negotiations to a trained Facilitator. Information on the transaction is communicated to the agent and client on a daily/weekly basis through the sometimes long (4-8 weeks for bank approval) period of negotations so that all 3 parties, the client, listing agent and SS Facilitator can proactively come up with ideas and solutions to make short sales easy for clients, attractive to banks and streamlined for agents. For more information on this program and many others, call Insight @ 916.941.1123. Click for a brochure.
EDCAR Annual Charity Golf Tournament
September, 2008
 Insight Real Estate was a proud sponsor of the 2008 El Dorado County Association of Realtors Annual Charity Golf Tournament. This year’s event was held at the Cameron Park Country Club for the benefit of the Marshall Foundation.
Established in 1974, Marshall Foundation leads the way for a healthier community by providing a margin of excellence for healthcare needs. Through generous contributions and special events, the Foundation provides for a variety of needs at Marshall Medical Center and throughout the western slope of El Dorado County.
As sponsor of the 18th Tee, Insight Real Estate provided refreshments and treats for the 90+ golfers that made this event a success. Paul Norton won the drawing on the 18th Tee for a $50 Gas Card. Here's a Link to the brochure we handed out at the event.
Lorraine Kemper joins Insight Real Estate
Wednesday, May 14, 2008
 Insight Real Estate welcomes Lorraine Kemper to Northern California’s most comprehensive real estate organization.
Lorraine is a California Native who has lived in the local community for over 20 years. She is an organizer and participation in local horse shows and can often be found reigning with her horses. Lorraine is the President of Friends of Folsom Parkways and also volunteers for numerous community events. Prior to real estate, Lorraine enjoyed a successful career at Intel. At Insight Real Estate, Lorraine focuses her attention on the residential homes and land sales with a specialty in equestrian properties. Lorraine understands the work that goes into accumulation and preserving wealth. Lorraine provides sound, competent, efficient real estate advice to enhance investors of all levels to make informed financial decisions. Whether you are buying or selling, Lorraine provides professional real estate representation in a friendly, personalized atmosphere where your interests truly come first. Lorraine Kemper may be reached at; Direct: 916.662.2567, Email: LKemper@InsightRealEstateInc.com, Web Site: www.LorraineKemper.com
Launch of Insight Design Center
Monday, May 5, 2008
 Insight Real Estate announces the launch of the Insight Design Center. In the first phase of the Design Center, Insight Real Estate is partnering with IMPREV, Inc., a leading global Application Service Provider (ASP) of world-class marketing solutions for real estate professionals.
With just a click of the mouse, Insight agents can now create distinctive marketing materials that will enhance their image and differentiate them from their competition. Whether creating Flyers, Postcards, eCards, Slideshow Virtual Tours, Virtual Tours, Showpiece Brochures, Web Commercials, Property Cards, or CD Presentations and Packaging [and more], Insight agents can create as many marketing materials as they choose.
In addition to Imprev's premier marketing library, the Insight Design Center will also include all of Imprev's intuitive tools that make designing and writing marketing materials quick and easy. For instance, Insight Design Center is offering Imprev's new Phrase Assistant™, a unique product that writes ad copy for the end user from within the application. Phrase Assistant™ comes pre-loaded with over 1000 headlines and phrases that can be added to on an ongoing basis. Also included is the Flash-based Image Cropping Tool. This intuitive addition is an easy-to-use front end to an extremely advanced image management system that allows end users to upload images in one of over 100 different file types, optimizing the image for use in the specific product medium (print, multimedia, HTML, email, etc.) while maintaining the integrity of both the image and the design. And, last but not least, Imprev's Slideshow Virtual Tour. More than just a 360-degree tour, this extraordinary product has Flash® built behind each frame so that still pictures move like video. Featuring graceful transitions between frames that give each picture a unique and subtle elegance, these special tours are also available in IDX/VOW/ILD compliant versions.
Insight Real Estate Launches Website
Thursday, November 1, 2007
 Insight Real Estate Inc has contracted Digi-Arc, a leading-edge web development company to pilot our new website. We went live on 11-05-07. We will be adding content to the website on a weekly if not daily basis so please check back often. Our new website features a more intuitive user interface and we are committed to making it the #1 resource for the consumer in regards to real estate needs. Our goal is to be the one stop shop for all off your informational needs related to real estate, both for current and future clients alike. In the future you can look forward to downloadable podcasts, video presentations with specific consumer tips relating to the buying and selling experience. If there is something that you are interested in and you do not see it here on our website please, contact us and we will review all suggestions for future content.
Insight Feasibility Study Completed
Thursday, November 1, 2007
After almost a year and close to $100,000 our research has paid off. Our study has concluded and we have found that not only is there a significant opportunity for our technology in Real Estate, no one else appears to be going in the same direction. We originally came up with an idea for a Real Estate Model that addressed the three entities of your typical transaction, the Broker/Owner, the Agent and the Client. As explained in our launch statement in detail these three entities have different needs. It was during our study where we polled many Agents, Brokers and Clients about our technology that we were pleasantly surprised that not only were all three entities interested in our technology ideas,but they were EXCITED!
Our core technology concepts are simple, we wish to use technology to empower the Broker/Agent/Client relationships, not replace them. You can never replace a good professional with technology. To this end our technology focuses on stream- lining the Office workflow to the benefit of the Broker/Owner, giving every agent a Transaction Facilitator to help them with their paperwork and dead lines during escrow and having a real time communication network in place keeping the Client completely informed on all aspects of their purchase or sale.
By validating our business model with this study we are now moving forward with the architecture of our proprietary software and reviewing design and development platforms and options. We will keep everyone posted to any new events here at Insight Real Estate as they become available.
Town Center Office Opens
Thursday, November 1, 2007
 On June 8th 2007 we are proud to have opened our first office location at 4357 Town Center Blvd. Suite 214 in the upscale Town Center development in the heart of El Dorado Hills. Town Center is a wonderful blend of offices and retail space. There is a lot of foot traffic in the area and it has quickly become the hot spot for all of the locals due to its boutiques, shops and open cafes. The Insight Real Estate office uses all of the latest state of the art technology and offers a conference room, private offices and several common work areas. We look forward to growing this office into the most successful real estate office in El Dorado Hills.
Insight Real Estate Inc Launched
Thursday, November 1, 2007
 On January 11th 2006 Insight Real Estate became an official corporate entity in California. Insight Real Estate Inc. was launched based on the current needs in the real estate market that are not being addressed by other companies. Most real estate companies focus on the Broker Agent relationship and never give any thought to the client. On the other end of the spectrum there are companies that focus on the Broker Client relationships and leave the agent out of the equation. Either way that you look at it both models are incomplete. For a truly successful and rewarding experience to take place in real estate you have to address all three parties the Broker, Agent and Client in a win-win-win business model.
The number one concern with Brokers is a lack of value in what is being offered with many of the brands currently being considered. As a broker you have the option in California to own and operate your own company. When looking at the choices before brokers today they are lacking in what they are truly offering the broker to affiliate with them. The majority of brokers choose to be independent because they do not see a return on their royalty revenue. It is just not worth giving a percentage of your business revenue, in the form of royalties or franchise fees, to a corporate entity if there is not a substantial return on that investment. Insight Real Estate Inc currently has and is developing a host of cutting edge technology tools and systems to empower a Broker-owner like never before.
The California Association Of Realtors performed a study from 2000-2005 with newly licensed agents and they found that after 5 years in a booming market over half of the agents no longer were actively engaged in Real Estate. The number one reason for this based on their survey was Lack Of Broker Support And Agent Training! Most agents come into this field and have little or no experience in being self employed. The reality is that in real estate you have to have the mentality of a business owner to succeed long term. While most brokers teach their agents contracts, disclosures and paperwork to prepare their agents to help their clients that is only one piece of the puzzle. To be a well rounded and successful agent you have to understand time management, people skills, goal orientation, the art of negotiating, setting proper expectations, have good communication skills and many other important skill seds. Real Estate probably has more independent specialized trainers than any other industry. To have so many independent trainers in Real Estate it means that someone is either not training the agents or not doing a good job in the training they are doing. That someone is the office Broker/Manager.
At Insight Real Estate Inc. we do not discourage career trainer and mentor relationships; however with our comprehensive training programs we believe that long-term mentorship will not be necessary and in the end will save the agents a lot of time and money.
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